Better-For-You
All-natural, non-alcoholic cocktails made without additives or artificial ingredients.
Award Winning
Expertly crafted zero-proof cocktails, each flavor a gold medal winner for exceptional taste and quality.
Drink or Mix
Enjoy straight from the can or elevate your drinks as a premium non-alcoholic cocktail mixer.
Best Selling Sips
Kyiv Mule - 4 Pack
$12.99
Luba (loo·buh)
Crafted With Love
Named after our co-founder’s grandmother and inspired by the Ukrainian word for love, Luba is a tribute to celebrating life and enjoying every moment. Crafted to be a clean, flavorful drink you can feel good about.
Meet the Founders
From Our Kitchen to Your Hands
One Saturday, Christiana and Nic went searching for a zero-proof cocktail to bring on a beach picnic—and couldn’t find one that actually tasted good.
“If we can’t find it, let’s make it,” said Nic. They spent hours in the kitchen perfecting authentic, all-natural recipes—testing dozens of iterations to get the flavor just right.
Meet the Founders
From Our Kitchen to Your Hands
One Saturday, Christiana and Nic went searching for a zero-proof cocktail to bring on a beach picnic—and couldn’t find one that actually tasted good.
“If we can’t find it, let’s make it,” said Nic. They spent hours in the kitchen perfecting authentic, all-natural recipes—testing dozens of iterations to get the flavor just right.
They wanted something as luxurious as a handcrafted cocktail, without additives, gimmicks, or mystery ingredients. Partnering with local Wisconsin producers, they turned their recipes into ready-to-drink beverages, and Luba Libations was born: delicious cocktails you can feel good about, anytime, anywhere.
Meet the Founders
From Our Kitchen to Your Hands
One Saturday, Christiana and Nic went searching for a zero-proof cocktail to bring on a beach picnic—and couldn’t find one that actually tasted good.
“If we can’t find it, let’s make it,” said Nic. They spent hours in the kitchen perfecting authentic, all-natural recipes—testing dozens of iterations to get the flavor just right.
They wanted something as luxurious as a handcrafted cocktail, without additives, gimmicks, or mystery ingredients. Partnering with local Wisconsin producers, they turned their recipes into ready-to-drink beverages, and Luba Libations was born: delicious cocktails you can feel good about, anytime, anywhere.
The Luba Love
This is the drink I've been waiting for! Something NA I can have that isn't soda or NA beer! It is flavorful & delicious.
Nothing like a Luba at the end of the day! Or in the morning! Zero proof, delicious taste! Love it.
I am a lightweight, so being able to have a fun little beverage that I can enjoy without being taken out of commission for the rest of the night is a huge win.