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Meet Luba

Luba Libations is crafted for those who live unapologetically on their own terms. Just like Grandma Luba.  

Grandma Luba has a zest for life. She’s quick to laugh and will always tell you what she thinks. Her life hasn’t been easy, but she always kept her vibrant spirit. At family gatherings, she’s the first to raise a glass in cheers. She’s our inspiration. 

From Our Kitchen to Your Hands

One Saturday afternoon, Christiana and Nic went searching for a delicious zero-proof cocktail that they could bring on a beach picnic. After visiting ten grocery stores (yes, really), all they seemed to find were options that tasted like flavored water or used crazy amounts of sugar. 

“If we can’t find it, let’s make it,” said Nic. Their weekend took an unexpected turn, but it was worth it. Together, they set out on a journey to create authentic-tasting cocktails without alcohol. 

Christiana and Nic spent hours in their kitchen, perfecting delicious recipes from all-natural ingredients. Nic liked to joke that they were mad scientists, meticulously testing over 40 iterations of each recipe. 

They wanted something that felt just as luxurious as an expertly-made cocktail after a long week — without the additives that they saw in other mocktails. No health gimmicks. No mystery additives. Just pure, honest flavor. 

They partnered with local Wisconsin producers to turn her recipes into ready-to-drink beverages, and Luba Libations was born.

Toasting to Every Moment

At Luba, we believe every moment deserves to be celebrated, whether it's a big milestone or one of life's everyday challenges.