Luba Means Love
A home-grown business rides the reduced-alcohol wave.
Nic & Christiana
One Saturday, Christiana and Nic went searching for the perfect zero-proof cocktail — no additives, nothing artificial, no watered-down shortcuts. After ten grocery store visits and coming up empty-handed, they realized they’d have to make it themselves.
Countless recipe tests later, Luba Libations was born: ready-to-drink non-alcoholic cocktails with pure, bold flavor. No gimmicks. No additives. Nothing you can’t pronounce. Ready to drink, and ready to meet you wherever you are.
A home-grown business rides the reduced-alcohol wave.
Luba Libations, maker of zero-proof, ready-to-drink cocktails, is hosting a birthday party for its brand on Saturday, May 23 from 2 to 6 pm at Door County Cherry Hut, 8813 Hwy 42 in Fish Creek.
Luba’s premium ready-to-drink cocktails earn Silver, Bronze, and Commended distinctions on the global stage.
Luba Libations earns a coveted spot at the 2026 Nourishing Change Conference, showcasing its award-winning non-alcoholic beverages to national industry leaders.
Say Hello To Grandma Luba
Luba Libations is crafted for those who live unapologetically on their own terms. Just like Grandma Luba. Grandma Luba has a zest for life. She’s quick to laugh and will always tell you what she thinks. Her life hasn’t been easy, but she always kept her vibrant spirit. At family gatherings, she’s the first to raise a glass in cheers. She’s our inspiration.
A Cleaner, Greener Tomorrow
Through our Sips for Sustainability initiative, we commit 1% of every Luba purchase to supporting a cleaner, greener future, including vital efforts by the Maui Ocean Center Marine Institute to protect our oceans and marine life. Together, we sip for change.
More than a drink, Luba is a celebration of life, connection, and unforgettable moments.