Redefining Zero Proof

All-natural cocktails with zero alcohol, Luba is expertly crafted for the moments you want to savor.

SHOP THE LINEUP

  • Delicious Mocktails

    Delicious mocktail flavors with all natural ingredients. Want to level up? Just add your favorite spirit.

  • Hangover Free

    For every late night, early morning, and all the moments that keep you going.

  • Happy Socializing

    Self care doesn’t have to taste boring. Sip freely and savor every moment with Luba.

Four Delicious Mocktails, Delivered to Your Door

12x Award Winners

Luba proudly brought home 12 medals from the 2025 PR%F RTD Awards and the International Non-Alcoholic Competition. See our highlights below!

  • Gold

    Cranberry Cosmo
    Grapefruit Paloma
    Lime Margarita

  • Gold

    Grapefruit Paloma
    Kyiv Mule

  • Silver

    Kyiv Mule

  • Silver

    Cranberry Cosmo
    Lime Margarita

Luba (loo·buh) is Rooted in the Ukrainian Word for Love

Love yourself. Love your community. Love your beverage. Named after our founder’s grandmother, Luba is a tribute to trailblazers who savor every moment.

Our Story

Sips for Sustainability

We toast to our planet and the people shaping brighter tomorrows. Through our Sips for Sustainability program, we give 1% of every purchase to support a cleaner, greener future. 

Lean More